CWI - Let's Get Started | Awareness
麻豆传媒 (CWI) is launching an evolved version of its Let鈥檚 Get Started recruitment campaign this spring 鈥� an annual marketing initiative to inspire and attract prospective students across Idaho.
The original campaign resonated by acknowledging the doubts that most face when considering college. It validated those feelings while reinforcing that CWI is a place of empowerment, support, and encouragement.
Now, Let鈥檚 Get Started 2.0 takes that message further by spotlighting the defiant spirit of our students. Against all odds and in the face of doubt and adversity, they don鈥檛 back down. They rise, push forward, and prove they can.
This campaign highlights real stories from real students 鈥� stories of grit, determination, and courage 鈥� people from our community that stepped up and found success.
We are excited to introduce you to Kimi, Jose, Aaron, and Juanita 鈥� all with a CWI story who turned uncertainty into achievement. Their journeys serve as proof of what鈥檚 possible for those ready to take charge of their future.
Are you ready to take that first step?
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Let鈥檚 Get Started
Kimi Jenkins
Program: Registered Nursing
Graduation: 2023
鈥淜imi Jenkins always knew she wanted to be a nurse. But as life took its course, her dreams were put on hold. Now, as a Registered Nurse in the Neuro Surgical Trauma ICU at Saint Alphonsus, she is fulfilling the goal she set for herself as a child 鈥� one that has been shaped by perseverance, supportive peers, and an unwavering dedication to patient care.鈥�
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Jose Martinez
Program: Automotive Technology
Graduation: 2025
"In addition to learning how vehicles work, Martinez enjoys the process of solving problems 鈥� especially when it comes to the complex technology found in today鈥檚 cars. 鈥淭here鈥檚 so much technology and so many systems that it can get very complicated, but I love chasing the problem,鈥� he said. 鈥淚n this field you never stop learning.鈥�
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Aaron Potter
Program: Computer Science
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Juanita Hernandez
Program: Law Enforcement
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